Garmin Releases Apple Watch Alternative, the vívomove Sport
Niko Pajkovic — January 11, 2022 — Tech
References: garmin & acquiremag
American technology company Garmin has launched the vívomove Sport, a new smartwatch with an analog design and hidden touchscreen display.
No doubt, the vívomove Sport is targeted towards consumers seeking a sophisticated smartwatch alternative. In fact, on its surface, the watch appears to be nothing but a traditional timepiece with manual mechanics. However, once users tap its face, the vívomove Sport's OLED screen comes to life, where it displays a wide range of information. Of course, its display includes the exact details that one has come to expect from any worthwhile smartwatch device, including notifications, email alerts, calls, step data, heart rate tracking, and more.
In addition, the new digitized timepiece boasts an impressive five-day battery life, water resistance, and a 20mm lug, allowing users to attach nearly any watch strap to the device.
Image Credit: Garmin
No doubt, the vívomove Sport is targeted towards consumers seeking a sophisticated smartwatch alternative. In fact, on its surface, the watch appears to be nothing but a traditional timepiece with manual mechanics. However, once users tap its face, the vívomove Sport's OLED screen comes to life, where it displays a wide range of information. Of course, its display includes the exact details that one has come to expect from any worthwhile smartwatch device, including notifications, email alerts, calls, step data, heart rate tracking, and more.
In addition, the new digitized timepiece boasts an impressive five-day battery life, water resistance, and a 20mm lug, allowing users to attach nearly any watch strap to the device.
Image Credit: Garmin
Trend Themes
1. Discreet Smartwatches - The trend of creating smartwatches with analog designs that appeal to consumers seeking sophisticated alternatives to traditional digital timepieces.
2. Hidden Displays - The trend of smartwatches with screens that are hidden within the design, providing a clean and traditional look when not in use.
3. Extended Battery Life - A growing trend in the design of smartwatches is a focus on increasing battery life to limit the need for frequent charging.
Industry Implications
1. Technology - Companies in the technology industry can innovate by introducing smartwatches that combine traditional and digital designs.
2. Fashion - Fashion companies can leverage the discreet and analog-inspired design of the vívomove Sport to find new ways to merge technology and style while meeting the needs of different segments of the market.
3. Sports and Fitness - Sports and fitness companies can incorporate extended battery life and water resistance into smartwatches to create devices that meet the needs of active users and incorporate the latest technological advancements.
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