Platform21 = Joyriding in Amsterdam
Rose A. Valenta — January 24, 2008 — Autos
References: platform21 & bornrich.org
Last November marked the opening of “Platform 21 = Joyriding†an exhibit in Amsterdam that will run until February 3, 2008. Designers have stepped up to the plate and designed a broad range of futuristic concept car models equipped with “designer-pimped remote-controlled rides.â€
According to promoters, this event is “About form and feeling rather than engineering.†Some of the designs are from graduates of London's Royal College of Art, and they will remind you how exciting automotive design can be while keeping us all curious about the future.
While most men like a car design that provides robust reliability, quality and performance, I'd like to see a car designed with a makeup kit sun visor, a hand steadier for applying eyeliner, you know, maybe some Bilstein shocks for bumpy roads and quick stops, and a hair dryer/curling iron adapter for inclement weather. A garment steamer in the trunk would be nice too.
According to promoters, this event is “About form and feeling rather than engineering.†Some of the designs are from graduates of London's Royal College of Art, and they will remind you how exciting automotive design can be while keeping us all curious about the future.
While most men like a car design that provides robust reliability, quality and performance, I'd like to see a car designed with a makeup kit sun visor, a hand steadier for applying eyeliner, you know, maybe some Bilstein shocks for bumpy roads and quick stops, and a hair dryer/curling iron adapter for inclement weather. A garment steamer in the trunk would be nice too.
Trend Themes
1. Futuristic Car Designs - Opportunity for designers to create innovative car models that prioritize form and feeling over engineering.
2. Designer-pimped Remote-controlled Rides - Emerging trend of concept cars equipped with remote-control features and customizable designs.
3. Innovative Automotive Accessories - Growing demand for car accessories that cater to specific needs such as makeup kits, hair dryers, and garment steamers.
Industry Implications
1. Automotive Design - Disruptive innovation opportunities lie in creating futuristic car designs that prioritize aesthetics and user experience.
2. Toy Manufacturing - Opportunity to develop remote-controlled concept cars as high-end toys for enthusiasts and collectors.
3. Beauty and Personal Care - Innovative automotive accessories present a disruptive opportunity for the beauty industry to cater to on-the-go beauty routines.
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