PUMA Boasts Old School Elements with the New Future Rider Sneaker
PUMA continues to add to its 'FUTRO' line, which blends futuristic design elements with retro influences with the latest Future Rider sneaker model. The update boasts a colorway that blends Whis White, Pebble, and High-Risk Red. The sneaker delivers retro elements as it is an archival silhouette by PUMA from the 80s, originally known as the Fast Rider as the most comfortable running model.
The updates feature materials including soft leather and suede materials as well as an additional padded nylon to reference its heritage. The sneaker is detailed with gold foil at the eyestay for branding details and sits on a treaded gum outsole foundation. Other details include the TPU heel stabilizer in bright red, smoother leather at the tongue tag and eyestay, and leather Formstrip stitching on the side.
Image Credit: PUMA
The updates feature materials including soft leather and suede materials as well as an additional padded nylon to reference its heritage. The sneaker is detailed with gold foil at the eyestay for branding details and sits on a treaded gum outsole foundation. Other details include the TPU heel stabilizer in bright red, smoother leather at the tongue tag and eyestay, and leather Formstrip stitching on the side.
Image Credit: PUMA
Trend Themes
1. Retro-inspired Sneaker - There is a disruptive innovation opportunity in creating retro-inspired sneakers that blend nostalgic design elements with modern materials and technology.
2. Heritage References - There is a disruptive innovation opportunity in incorporating heritage references, such as archival silhouettes and branding details, into modern sneaker designs.
3. Futuristic Retro Blend - There is a disruptive innovation opportunity in combining futuristic design elements with retro influences to create a unique sneaker aesthetic that appeals to both nostalgia and modernity.
Industry Implications
1. Footwear - The footwear industry has an opportunity to capitalize on the demand for retro-inspired sneakers that offer a blend of nostalgia and contemporary design.
2. Fashion and Apparel - The fashion and apparel industry can explore new trends and designs that integrate heritage references and retro influences into modern clothing and accessories.
3. Sportswear - The sportswear industry can create innovative sneakers that combine futuristic elements with retro styling, appealing to both athletes and fashion-conscious consumers.
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