Katie Paterson's Future Library Will be Accessed in 2114
Meghan Young — September 9, 2014 — Business
References: blogg.deichman.no & fastcodesign
The Future Library is a project made for a sci-fi movie. It can be likened to a time capsule that will be opened in a 100 years from now. Yet every year leading up to 2114 will see an original piece of work from a notable author, which will make accessing the Future Library even more exciting for readers.
Conceived by Scottish artist Katie Paterson, the Future Library takes the form of a custom-built room within Norway’s new Oslo Public Library. To complement the Future Library project, Paterson is planting 1,000 trees in Nordmarka, outside Oslo. Remaining a secret, "when the trust, managed by Paterson’s successors, will publish each text on paper made from the new forest," reports Fast Co Design. Margaret Atwood is one of the participating authors.
Conceived by Scottish artist Katie Paterson, the Future Library takes the form of a custom-built room within Norway’s new Oslo Public Library. To complement the Future Library project, Paterson is planting 1,000 trees in Nordmarka, outside Oslo. Remaining a secret, "when the trust, managed by Paterson’s successors, will publish each text on paper made from the new forest," reports Fast Co Design. Margaret Atwood is one of the participating authors.
Trend Themes
1. Digital Time Capsules - Creating digital time capsules that can be accessed many years in the future could be a great marketing opportunity for businesses.
2. Eco-friendly Initiatives - Developing initiatives that promote the growth of new forests could be a great way for companies to adopt sustainable practices.
3. Exclusive Access Programs - Developing exclusive access programs for customers can create a sense of community and loyalty, such as offering access to a library of content that grows over time.
Industry Implications
1. Publishing - The publishing industry could gain increased engagement with readers by creating time capsule libraries that feature contributions from notable authors each year.
2. Sustainability - Companies focused on sustainable development could create initiatives that promote the growth of new forests and use the paper made from them for products and marketing materials.
3. Membership Programs - Membership-based companies can create exclusive access programs that provide customers with special resources such as a growing library of content from notable authors.
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