Maison Margiela's New Fusion Low Sneaker Boast a Faded Look
References: nubian-ave & hypebeast
Luxury fashion house Maison Margiela introduces a new tonal iteration of the Fusion Low sneaker model – the latest colorway update is entitled ‘Steel Gray.’ It follows a metallic color palette and adorns the heels, the lace cage, and the toebox with hits of silver. There are also more muted hues of silver found on the uppers as a slight contrasting textile to reference a faded look.
The luxury sneaker boasts a deconstructed design aesthetic as well, translated through elements including the distressed accents, exposed rubber and glue, as well as the custom asymmetric panels. The fashion house’s ‘Numbers’ logo emblem can also be found on the bottom of the outsole as an additional branding reference hidden behind a thick later of a clear rubber material.
The luxury sneaker boasts a deconstructed design aesthetic as well, translated through elements including the distressed accents, exposed rubber and glue, as well as the custom asymmetric panels. The fashion house’s ‘Numbers’ logo emblem can also be found on the bottom of the outsole as an additional branding reference hidden behind a thick later of a clear rubber material.
Trend Themes
1. Tonal Metallic Sneakers - Disruptive innovation opportunity: Create tonal metallic sneakers with unique colorways and deconstructed design elements.
2. Faded Look Textile - Disruptive innovation opportunity: Develop textiles that give a faded look effect to sneakers, adding visual interest and uniqueness.
3. Deconstructed Aesthetic - Disruptive innovation opportunity: Design sneakers with exposed rubber, distressed accents, and asymmetric panels for a deconstructed and edgy aesthetic.
Industry Implications
1. Luxury Sneaker - Disruptive innovation opportunity: Revamp luxury sneaker designs by incorporating metallic elements and faded textile for a trendier appeal.
2. Fashion House - Disruptive innovation opportunity: Collaborate with fashion houses to create exclusive sneaker lines with deconstructed aesthetics and unique branding details.
3. Textile Manufacturing - Disruptive innovation opportunity: Develop innovative textile techniques that produce faded look effects for sneakers and other fashion applications.
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