The Frozen Jeep Wrangler Gives Young Fans an Adventurous Spin
Meghan Young — February 4, 2015 — Life-Stages
References: toysrus
The Frozen Jeep Wrangler might be an unexpected application of the beloved animated film, but that isn't to say girls won't be begging their parents for one. After all, the Disney movie does have a big adventurous streak as both Elsa and Anna leave their home in search for something more. Children will be able to hop into this Frozen Jeep Wrangler in search of their own adventure.
Complete with the appropriate decals, the Frozen Jeep Wrangler features a distinctive grille, roll bars, real working doors and a rear storage area. Yet what will make girls squeal with delight is a pretend radio that songs from the Disney Frozen movie. They'll be able to sing along as they zoom around the home. The realistic Frozen Jeep Wrangler is interactive on many levels.
Complete with the appropriate decals, the Frozen Jeep Wrangler features a distinctive grille, roll bars, real working doors and a rear storage area. Yet what will make girls squeal with delight is a pretend radio that songs from the Disney Frozen movie. They'll be able to sing along as they zoom around the home. The realistic Frozen Jeep Wrangler is interactive on many levels.
Trend Themes
1. Interactive Toy Vehicles - The integration of interactive features in toy vehicles offers a disruptive innovation opportunity for companies to enhance the play experience for children.
2. Movie-themed Toy Vehicles - Creating toy vehicles based on popular movies like Disney's Frozen presents a lucrative market opportunity for companies looking to capitalize on the popularity of these films.
3. Adventure-inspired Toy Vehicles - Designing toy vehicles that encourage imaginative play and adventure-seeking among children opens up possibilities for disruptive innovation in the toy industry.
Industry Implications
1. Toy Manufacturing - Toy manufacturers can explore the production of interactive and movie-themed toy vehicles to meet the growing demand for engaging play experiences.
2. Entertainment Merchandise - The entertainment merchandise industry can leverage the popularity of movies like Disney's Frozen to create licensed toy vehicles that appeal to young fans.
3. Children's Retail - Children's retail stores can stock adventure-inspired toy vehicles like the Frozen Jeep Wrangler to cater to children's desire for imaginative play and exploration.
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