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Trucker Hat Couture

Clean the Sky - Positive Eco Trends & Breakthroughs

The Freja Beha Erichsen Vogue UK Editorial Gets Roughed Up

— March 17, 2010 — Fashion
The Freja Beha Erichsen Vogue UK spread, 'Urban Renewal,' has the supermodel taking on style that mixes grunge with glam. The shoot was photographed by Patrick Demarchelier, and grungy has never looked so good as Freja Beha Erichsen rocked out a series of roughed-up, yet still sophisticated, looks that included trucker hats, slouchy shoes and oversized jackets.

In pieces from Chloe, Yves Saint Laurent and Bottega Veneta, Freja Beha Erichsen just sizzled in front of the camera, which makes me wonder, why can’t I look this good on my grungy days? Life is just not fair.
Trend Themes
1. Grunge Fashion - The trend of mixing grunge with glam offers opportunities for disruptive innovation in the fashion industry.
2. Trucker Hat Style - The popularity of trucker hats in high fashion presents opportunities for disruptive innovation in the accessories industry.
3. Roughed-up Sophistication - The trend of combining roughed-up elements with sophisticated looks creates opportunities for disruptive innovation in the luxury fashion market.
Industry Implications
1. Fashion - The fashion industry can explore disruptive innovation opportunities in grunge fashion.
2. Accessories - The accessories industry can capitalize on the trend of trucker hat style through disruptive innovations.
3. Luxury Fashion - The luxury fashion industry has the potential to innovate disruptively by embracing the trend of roughed-up sophistication.
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