Ideas
Explore the world's #1 largest database of ideas and innovations, with 478,618 inspiring examples.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,870 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,870 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 478,618 cutting edge ideas.

Fairytale-Inspired Lookbooks

Clean the Sky - Positive Eco Trends & Breakthroughs

Free People November 2012 Catalogue Features German & Danish Folklore

— November 5, 2012 — Marketing
In the stunning beauty of hue-enhanced photos and whimsical nature backdrops, the Free People November 2012 catalog is a stunning portrayal of both German and Danish folklore tales. From The Princess and the Pea, Snow White, Snow Queen, Twelve Dancing Princesses and Rumpelstiltskin, the Free People Winter 2012 collection is a bohemian's dream wardrobe. Between the rolling snowy mountains to the French country-inspired bedrooms, the dream world created by the team over at Free People leaves no room for interpretation.

The boho outfits blend beautifully in every setting. From maxi dresses to oversized sweaters, the brand captures a fairytale unlike any before. The bohemian spin on the lookbook leaves the clothing line an amalgamation of causal pieces and optimistic accessories. Each shot captures the beauty of the clothing and the storyline.
Trend Themes
1. Fairytale-inspired Fashion - Design inspired by fairytales from around the world, such as the Free People November 2012 catalogue can disrupt the fashion industry by leveraging nostalgia and offering consumers a unique take on fashion.
2. Bohemian Fashion - By combining bohemian fashion style with a fairytale storyline, Free People is innovating fashion and creating a new trend by appealing to a sense of whimsy and possibility.
3. Nature-inspired Fashion Photography - Using nature as a backdrop for fashion photography is not new but adding a storytelling element inspired by fairytale can disrupt the fashion photography industry to create an entirely new field.
Industry Implications
1. Fashion and Apparel - The fashion and apparel industry, in particular high-end and luxury fashion could benefit from incorporating storytelling into their catalogs and other marketing efforts to differentiate their products and engage consumers on an emotional level.
2. Entertainment and Media - The intersection of fashion and entertainment and media is key in providing consumers with a sense of escapism, and this bohemian fairytale-inspired catalogue can become a virtual and augmented reality experience, bringing the story and the clothes to life in a truly innovative way.
3. Travel and Tourism - Fairytales form an integral part of the cultural imagination of locations around the world, and travel and tourism industries that can connect this cultural heritage with fashion can create a unique niche market that appeals to modern consumers hungry to discover new stories.
6.9
Score
Popularity
Activity
Freshness