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Forest Rings

Clean the Sky - Positive Eco Trends & Breakthroughs

Show off Your Love for Nature With These Fashionable Finds

— May 15, 2009 — Eco
This is a wonderfully enchanted find for all you animal lovers out there! These acrylic forest rings are silhouettes of your favorite furry critters.

The rings come in white, brown and green--the colors of the forest! Wear one at time, or really show your nature love by layering up! Mix and match animals and trees to create a forest on your finger.

Implications - This trend not only reflects the urban consumer's yearning for nature, but furthermore, its "enchanted forest" aesthetic qualities show how people are looking for fairy tale-like products that bring them back to their childhood. This reflects the overall trend in all industries for nostalgic characteristics, language and advertising campaigns.
Trend Themes
1. Urban Nature - Opportunity to create products that allow consumers to reconnect with nature in urban environments.
2. Enchanted Aesthetics - Potential to develop products with a fairy tale-like appeal to evoke nostalgia and create a sense of whimsy.
3. Layered Fashion - Possibility to design products that encourage layering and mix-and-match styling for a unique and personalized fashion statement.
Industry Implications
1. Fashion Accessories - Disruptive innovation opportunities in creating nature-inspired accessories that cater to the urban consumer's yearning for nature.
2. Home Decor - Opportunity to design home decor items with enchanted forest aesthetics to tap into the nostalgic trends and add whimsical charm to living spaces.
3. Advertising and Marketing - Potential to leverage nostalgic characteristics and language in advertising campaigns across industries to resonate with consumers' desire for a return to childhood.
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