This Series by the 'Foreal' Creative Studio Uses Random Objects to Form Alphabets
Rahul Kalvapalle — March 24, 2014 — Art & Design
References: weareforeal & designboom
The designers at German creative studio Foreal probably had the time of their lives putting together this playful and imaginative set of 3D alphabet forms. The designers created highly creative and imaginative 'alphabets' out of everyday objects rendered using 4D graphics.
The series opens up possibilities of how typography can be constructed, perceived and processed in the digital age, and expands letters' abilities to communicate information, ideas and messages.
Foreal's series has a number of stand-outs, but my personal favorite is probably the letter 'Y,' which is formed by a pair of cracked eggs pouring their innards (which are neon blue for some reason) out. The two cracked eggs form the two top ends of the Y, while the neon blue goo forms the two slanted lines and vertical line.
A snickers bar, octopus tentacle and croissant are among the other random visuals used to construct alphabets.
Photo Credits: designboom, weareforeal
The series opens up possibilities of how typography can be constructed, perceived and processed in the digital age, and expands letters' abilities to communicate information, ideas and messages.
Foreal's series has a number of stand-outs, but my personal favorite is probably the letter 'Y,' which is formed by a pair of cracked eggs pouring their innards (which are neon blue for some reason) out. The two cracked eggs form the two top ends of the Y, while the neon blue goo forms the two slanted lines and vertical line.
A snickers bar, octopus tentacle and croissant are among the other random visuals used to construct alphabets.
Photo Credits: designboom, weareforeal
Trend Themes
1. Imaginative Typography - The creation of highly creative and imaginative 'alphabets' out of everyday objects using 4D graphics opens up possibilities of how typography can be constructed, perceived and processed in the digital age.
2. Unconventional Visual Communication - The unconventional use of random objects to construct alphabets expands letters' abilities to communicate information, ideas and messages.
3. 4D Graphics in Artistic Design - The use of 4D graphics to render everyday objects into alphabet forms presents a new disruptive innovation opportunity for artistic design and its related industries.
Industry Implications
1. Graphic Design - The use of unconventional objects and 4D graphics to create imaginative typography presents a disruptive innovation opportunity for the graphic design industry to expand their approaches to visual communication.
2. Advertising - The use of unexpected visuals to form alphabets creates opportunities for advertisers to grab people's attention and create memorable campaigns.
3. Art - The innovative use of everyday objects and 4D graphics in creating alphabet forms presents new opportunities for artistic expression and experimentation in the art industry.
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