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Floating Waterproof Portable TVs

Clean the Sky - Positive Eco Trends & Breakthroughs

Sony Bravia XDV-W600

— September 2, 2008 — Tech
The Sony Bravia brand has struck TV gold again. Their ultra-portable XDV-W600 1-Seg floats and is waterproof--all the better to watch television in the bathtub with. While the tiny 4-inch screen won’t impress big-screen TV snobs, the 2GB of internal memory to record up to 10 hours of television broadcasts might, and the 23 hours of viewing time the mighty XDV-W600 gets between charges certainly will.

The Sony Bravia XDV-W600 carries an IPX7 and IPX6 waterproof rating, which means that it’s submersible for up to 30 minutes (assuming a depth of one meter) and can take a beating from whirlpool jets. As you might expect, this mini TV will ship to Japan first, on October 30, for around ¥39,800 (about $368 USD).
Trend Themes
1. Floating Portable Tvs - Opportunity for disruptive innovation: Develop compact, floatable TVs with larger screen sizes, longer battery life, and better picture quality.
2. Waterproof Entertainment Devices - Opportunity for disruptive innovation: Create a range of waterproof electronic devices for various entertainment purposes, such as waterproof smartphones or portable audio players.
3. Ultra-portable Recording Devices - Opportunity for disruptive innovation: Design small, lightweight recording devices with ample storage capacity and long battery life, suitable for capturing various types of media on the go.
Industry Implications
1. Consumer Electronics - Opportunity for disruptive innovation: Explore advancements in consumer electronics to create innovative, portable entertainment gadgets that cater to specific needs and preferences of users.
2. Outdoor Recreation - Opportunity for disruptive innovation: Develop outdoor recreational products and accessories that are waterproof, rugged, and enhance the overall outdoor experience, such as waterproof cameras or camping gadgets.
3. Broadcasting and Media - Opportunity for disruptive innovation: Revolutionize the way media is consumed by creating innovative broadcasting and streaming platforms that are optimized for portable, waterproof devices, allowing users to enjoy their favorite content anytime, anywhere.
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