These Nike Shoes are Made with a Special Fleece Wool Material
David Ingram — August 25, 2015 — Fashion
References: nike & sneakernews
Having released several different comfortable collections of sweatpants and shirts in recent months, Nike will now also be offering three different shoe designs made from a comfortable fleece fabric material.
Known as the 'Prime Fleece Collection,' the fabric will be an exclusive option as part of 'NIKEiD,' which lets you fully customize your own sneaker down to the very last details and specifications. The three lifestyle shoe models that will make up the collection are the hugely popular 'Nike Roshe Run,' the 90's retro-inspired 'Nike Air Huarache' and the women's only model 'Nike Juvenate' foldable sneaker.
The sneakers will come in a wide variety of customizable poly fleece fabric colors, and will also be made available in a lighter weight 'Prime Fleece' material that will add additional insulation to the shoe, making it perfect for the upcoming cooler winter months.
Known as the 'Prime Fleece Collection,' the fabric will be an exclusive option as part of 'NIKEiD,' which lets you fully customize your own sneaker down to the very last details and specifications. The three lifestyle shoe models that will make up the collection are the hugely popular 'Nike Roshe Run,' the 90's retro-inspired 'Nike Air Huarache' and the women's only model 'Nike Juvenate' foldable sneaker.
The sneakers will come in a wide variety of customizable poly fleece fabric colors, and will also be made available in a lighter weight 'Prime Fleece' material that will add additional insulation to the shoe, making it perfect for the upcoming cooler winter months.
Trend Themes
1. Prime Fleece Footwear - The use of fleece fabric in footwear customization offers an opportunity for brands to provide customers with more comfortable and weather-resistant options.
2. Customized Lifestyle Shoes - The trend towards fully customizable shoe designs creates opportunities for brands to cater to individual customer preferences.
3. Seasonal Footwear Collections - The creation of seasonal footwear collections, such as Prime Fleece Collection by Nike, presents a chance for brands to capitalize on changing weather conditions and cater to customers' needs.
Industry Implications
1. Apparel Manufacturing - With the trend towards the use of unique materials in footwear, apparel manufacturers could benefit from incorporating similar textiles in clothing design.
2. Customization Software and Tools - Companies that provide customization software and tools for brands could see an increase in demand as more brands offer customization to customers.
3. Sporting Goods Retail - As Nike continues to create innovative footwear collections, sporting goods retailers could leverage these products to attract customers who prioritize comfort and customization.
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