The Flashq by Anita Yim Makes Off-Camera Flash Lighting Wireless
Meghan Young — May 2, 2014 — Tech
References: lightpixlabs & indiegogo
Lighting is often the key factor to taking photography to the next level and the FlashQ by Anita Yim, its creator and engineer based in Hong Kong, Hong Kong, provides just that for those on-the-go. On-location lighting can be just as inconvenient as studio lighting due to cost, clunkiness and, of course, the mess of wires. This flash trigger provides the perfect solution. It is the smallest wireless trigger currently on the market.
Working in collaboration with designer Zashia Kwok, the FlashQ by Anita Yim is comprised of two parts: the FlashQ transmitter, which is attached the camera's hot shoe on top, and the FlashQ receiver that is secured to the remote flash. Together, they offer endless possibilities of flash lighting.
Working in collaboration with designer Zashia Kwok, the FlashQ by Anita Yim is comprised of two parts: the FlashQ transmitter, which is attached the camera's hot shoe on top, and the FlashQ receiver that is secured to the remote flash. Together, they offer endless possibilities of flash lighting.
Trend Themes
1. Wireless Flash Lighting - The trend of wireless flash lighting is disrupting the photography industry by providing convenient and portable lighting solutions.
2. On-location Lighting - The trend of on-location lighting is revolutionizing the photography industry by enabling photographers to capture high-quality images in any environment.
3. Compact Flash Triggers - The trend of compact flash triggers is disrupting the photography industry by offering a wireless and convenient solution for triggering off-camera flashes.
Industry Implications
1. Photography - The photography industry can benefit from the disruptive innovation opportunity of compact flash triggers, which provide wireless and portable lighting solutions.
2. Consumer Electronics - The consumer electronics industry can explore disruptive innovation opportunities by developing compact and wireless flash triggers that can be integrated with a variety of electronic devices.
3. Event Planning - The event planning industry can leverage the trend of wireless flash lighting to enhance the ambiance of events and capture memorable moments with professional lighting.
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