The Fijit Friends Can Shimmy, Shake and Boogie
Francis Tiangson — February 15, 2011 — Life-Stages
The Fijit Friends are squishy moving toys that can dance to music and respond to voice commands. The quirky alien-like friends made their debut at the Toy Fair 2011 and have danced their way into the hearts of whoever sees them shake their funny little bodies.
Aimed at the tween market the Fijit Friends can respond to over 30 verbal commands with an archive of 150 built in phrases and jokes. The main feature of these little buggers is their ability to recognize different music and move accordingly to the beats.
Aimed at the tween market the Fijit Friends can respond to over 30 verbal commands with an archive of 150 built in phrases and jokes. The main feature of these little buggers is their ability to recognize different music and move accordingly to the beats.
Trend Themes
1. Voice-activated Toys - Developing toys that can respond to voice commands opens up opportunities for interactive and immersive play experiences.
2. Robotic Dancing Toys - Creating robotic toys that can dance to music taps into the demand for interactive and entertaining playthings.
3. Personalized Play Experiences - Designing toys that can recognize and adapt to different music allows for customized and engaging play experiences.
Industry Implications
1. Toy Manufacturing - Integrating voice recognition and robotic movements in toys presents disruptive innovation opportunities within the toy manufacturing industry.
2. Entertainment Technology - Exploring the development of advanced robotic movements and voice recognition can open up new possibilities within the entertainment technology sector.
3. Interactive Play Experiences - Delivering personalized play experiences through toys that can respond to music offers disruptive innovation opportunities in the interactive play experiences industry.
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