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Superhero Stance Fashion Ads

Clean the Sky - Positive Eco Trends & Breakthroughs

The Fausto Puglisi Fall 2012 Campaign is Vibrantly Vivacious

— June 9, 2012 — Fashion
Striking a number of fun superhero-like stances, model Amber Le Bon displays a vivacious attitude for the Fausto Puglisi Fall 2012 ad campaign. She channels the perfect powerful persona to showcase the designer’s colorful, Italo-couture aesthetic with. Not to mention that the outfits themselves have a modern superhero appeal as well. From thigh-high boots to wide, embellished belts, they are fit for a stylish Wonder Woman and Supergirl.

The Fausto Puglisi Fall 2012 ad campaign was lensed by Milan-born and based photographer Paolo Santambrogio. The British beauty, who happens to be the Duran Duran lead singer Simon Le Bon, was styled by Alice Gentilucci. The ornate looks were complemented by colorful ombre locks by hairstylist Massimo Gamba and a flawless face by makeup artist Arianna Cattarin.
Trend Themes
1. Superhero Fashion Ads - The trend of showcasing fashion as superhero costumes disrupts traditional fashion advertising and appeals to a more adventurous and bold audience.
2. Italo-couture Aesthetic - The trend of incorporating colorful and ornate Italian-inspired designs into couture fashion disrupts traditional minimalist designs and appeals to customers looking for unique and bold statement pieces.
3. Ombre Hairstyles - The trend of incorporating colorful ombre hairstyles in fashion ad campaigns disrupts traditional beauty standards and appeals to customers who value self-expression and individuality.
Industry Implications
1. Fashion Industry - The fashion industry can benefit from the trend of incorporating superhero aesthetics into couture fashion designs and ad campaigns, appealing to a more adventurous and bold audience.
2. Beauty Industry - The beauty industry can benefit from the trend of promoting colorful and ornate hairstyles in ad campaigns, appealing to customers who value self-expression and individuality.
3. Photography Industry - The photography industry can benefit from the trend of showcasing fashion designs as superhero costumes, creating visually interesting and exciting ad campaigns that disrupt traditional fashion advertising.
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