Jean Paul Gaultier Umbrellas
Going Like Sixty — April 2, 2008 — Fashion
References: designboom
Guy de Jean for Jean Paul Gaultier, is having a ball designing extravagant umbrellas to represent various sexy women's outfits. From the sexy lingerie model to the inside out design, these water shedders are sure to turn heads - as well as keep you dry. These are not parasols, BTW: parasols are meant to keep the sun off, umbrellas are for those who MUST walk in the rain.
Implications - For many individuals within Western culture, self expression is top priority. Countless products exist in mundane or standard forms; however, companies that are able to transform such products into means through which consumers can express themselves will see very large returns.
Implications - For many individuals within Western culture, self expression is top priority. Countless products exist in mundane or standard forms; however, companies that are able to transform such products into means through which consumers can express themselves will see very large returns.
Trend Themes
1. Self-expression Products - Designing products that allow consumers to express themselves will yield significant returns.
2. Extravagant Umbrellas - Creating umbrellas with unique and eye-catching designs will attract attention and drive sales.
3. Fashionable Raingear - Developing fashionable rainwear that combines style and functionality will cater to consumer preferences.
Industry Implications
1. Fashion - The fashion industry can capitalize on creating rainwear that is both fashionable and functional.
2. Design Industry - Design companies can explore innovative ways to transform mundane products into self-expression tools.
3. Outdoor Gear - The outdoor gear industry can explore the potential for unique and luxurious umbrella designs to cater to consumers' preferences.
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