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Disorienting Fashion Shoots

Clean the Sky - Positive Eco Trends & Breakthroughs

'Fashion & Confusion' by Nancy Lan

— July 19, 2009 — Fashion
Nancy Lan’s aim of ‘Fashion & Confusion’ is to disorient and mystify. The clothing’s brightly colored and complex fabrics are duplicated as the backdrops of the images creating a bewildering effect.

Models in contorted poses and the occasional extra limb or body add to the confusion; where does her body start and which parts are actually hers? How many girls are in that picture? I love Nancy Lan’s work, it is creatively surreal, has a retro feel and I want to see more!

Photos in the gallery above appear with permission from Nancy Lam.
Trend Themes
1. Disorienting Fashion - Creating fashion shoots that disorient and mystify viewers through the use of complex fabrics and confusing imagery.
2. Surreal Photography - Using surreal and retro elements in photography to create a unique and eye-catching aesthetic.
3. Body Confusion - Playing with the idea of body confusion by adding extra limbs or duplicating body parts in fashion photography.
Industry Implications
1. Fashion Photography - Opportunity for fashion photographers to experiment with surreal and disorienting imagery to stand out in the industry.
2. Fashion Design - Fashion designers can create intricate and complex fabric designs to be used as backdrops in fashion shoots, creating a unique and cohesive look.
3. Art Direction - Art directors can collaborate with photographers and designers to push the boundaries of traditional fashion photography and create visually stunning campaigns.
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