The Glued App Rewards Family Members For Minimizing Device Use
Rahul Kalvapalle — April 15, 2016 — Tech
References: glued.to & pr.blonde20
Glued is a wonderfully innovative and ingenious family reward app, available on the iOS platform, that is designed to make it possible for family members to compete against each other and win rewards for spending the least amount of time on their devices.
The app allows users to issue each other challenges, and allows for device use to be tracked and compared between users.
While smartphones and connected technology have a lot of advantages, they're increasingly resulting in a world where people spend more time with their heads buried in their smartphones than interacting with their loved ones, which can have a negative impact on personal relationships. The Glued app battles this by using fun family rewards to encourage family members to value and cherish their time with each other and put their phones back in their pockets.
The app allows users to issue each other challenges, and allows for device use to be tracked and compared between users.
While smartphones and connected technology have a lot of advantages, they're increasingly resulting in a world where people spend more time with their heads buried in their smartphones than interacting with their loved ones, which can have a negative impact on personal relationships. The Glued app battles this by using fun family rewards to encourage family members to value and cherish their time with each other and put their phones back in their pockets.
Trend Themes
1. Family Challenge Apps - The trend of apps that incentivize family members to compete against each other in completing challenges that encourage quality time over device usage presents an opportunity for businesses to create similar apps and cater to families who want to limit screen time.
2. Gamification of Screen Time Monitoring - The trend of gamifying screen time limitation and monitoring for children and families presents an opportunity for businesses in the EdTech space to create engaging tools and platforms for children and families to promote responsible device usage.
3. Behavioral-based Reward Systems - The trend of utilizing behavioral-based reward systems, similar to Glued, in order to incentivize behavioral changes in individuals or groups presents opportunities for businesses in the wellness and personal development industries to create and market similar products to encourage lifestyle changes.
Industry Implications
1. Family-focused App Development - Businesses can capitalize on the trend of family-focused challenge and reward apps, like Glued, by developing their own apps or partnering with family-oriented companies to create custom apps and expand their reach.
2. Edtech - The trend of gamifying screen time monitoring and promoting responsible device usage creates opportunities for EdTech startups to create engaging and effective tools for children and parents to promote healthy screen time habits.
3. Wellness and Personal Development - The trend of behavioral-based reward systems presents opportunities for companies in the wellness and personal development industry to create similar products to encourage individuals or groups to achieve and maintain healthy behavioral changes, outside of device usage.
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