2itch.com
Alex Covert — November 26, 2008 — Tech
References: 2itch & springwise
Night owls rejoice! 2itch.com is a map-based site that features businesses that are open 24 hours a day, seven days a week. The site currently has about 4,600 locations marked, including restaurants, pharmacies, gas stations, even animal care.
Users can simply browse a map and find whatever it is they're Jonesing at 3o'clock in the morning. As one might expect these days, an iPhone application is on its way.
Implications - TOUCH ON THE TIME SENSITIVE NATURE OF ONLINE CONTENT.
Convenience continues to be a frequent complaint of many consumers who have switched their business to companies with better hours. Being able to be open 24 hours a day is not feasible for many companies, and online websites that operate constantly are a great solution for those that cant.
Users can simply browse a map and find whatever it is they're Jonesing at 3o'clock in the morning. As one might expect these days, an iPhone application is on its way.
Implications - TOUCH ON THE TIME SENSITIVE NATURE OF ONLINE CONTENT.
Convenience continues to be a frequent complaint of many consumers who have switched their business to companies with better hours. Being able to be open 24 hours a day is not feasible for many companies, and online websites that operate constantly are a great solution for those that cant.
Trend Themes
1. 24/7 Lifestyle Mapping - Mapping websites that feature businesses open 24/7 can disrupt the traditional model of limited operating hours for businesses.
2. Convenience-focused Consumer Behavior - Consumers are increasingly prioritizing convenience when choosing which businesses to support, providing an opportunity for businesses to cater to this demand through extended operating hours or online services.
3. Mobile Applications for 24/7 Accessibility - The development of mobile applications for map-based websites can enhance the convenience and accessibility of 24/7 lifestyle mapping, allowing users to easily find businesses open around the clock.
Industry Implications
1. Restaurants and Food Services - Restaurants and food service providers can leverage 24/7 lifestyle mapping to attract and cater to late-night diners looking for convenient dining options.
2. Pharmaceutical and Healthcare - Pharmacies and healthcare facilities can benefit from 24/7 lifestyle mapping by providing easily accessible emergency services and medication pickup options.
3. E-commerce and Online Retail - Online retail businesses can take advantage of 24/7 lifestyle mapping by offering round-the-clock customer support and seamless online shopping experiences.
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