This App Incorporates COVID-19 Safety Measures Into Event Planning
Rahul Kalvapalle — October 27, 2021 — Tech
References: myle & martechseries
Entertainment software company Make Your Life Entertaining (better known as MYLE) has launched an updated version of its storied event app, with a key addition being the inclusion of a COVID Safety Indicators feature that makes it easier than ever for event organizers, sponsors, businesses and attendees to go about being informed of the various requirements and rules associated with the pandemic.
The app also offers other new features including a referral program that encourages users to become event ambassadors in exchange for potential rewards.
The event space has been one of the most hard hit by the pandemic, due in large part to the changing requirements around lockdowns, capacity restrictions, vaccination requirements, self-reporting of symptoms, contact tracing and other measures necessitated by the public health crisis. With the introduction of the COVID Safety Indicators tool, the new MYLE event app aims to create safer and better experiences for event organizers and attendees alike.
Image Credit: MYLE
The app also offers other new features including a referral program that encourages users to become event ambassadors in exchange for potential rewards.
The event space has been one of the most hard hit by the pandemic, due in large part to the changing requirements around lockdowns, capacity restrictions, vaccination requirements, self-reporting of symptoms, contact tracing and other measures necessitated by the public health crisis. With the introduction of the COVID Safety Indicators tool, the new MYLE event app aims to create safer and better experiences for event organizers and attendees alike.
Image Credit: MYLE
Trend Themes
1. Pandemic-aware Event Planning - The integration of COVID safety features to event planning apps creates opportunities for event organizers to host safer events amidst the pandemic.
2. Emerging Referral Programs - The promotion of referral programs within event apps creates potential rewards for users while incentivizing them to promote events.
3. Adaptive Entertainment Software - The updating and improvement of event apps will continue to evolve to address pandemic-related challenges, creating opportunities for entertainment software companies to innovate.
Industry Implications
1. Event Planning - Event planning companies and professionals can utilize pandemic-aware event planning apps to better manage events during the pandemic.
2. Entertainment Software - Entertainment software companies can enhance their products with COVID safety features to provide better experiences for event organizers and attendees in the pandemic.
3. Marketing and Advertising - Marketing and advertising professionals can collaborate with event apps to offer referral programs that reward users and create brand loyalty.
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