The Etsy Pattern Platform Helps Sellers Create Their Own Site
Meghan Young — April 6, 2016 — Tech
References: etsy & techcrunch
People rely on such sites as Society6, Etsy and more in order to sell their crafts and designs, yet their ultimate goal may be to have their own online shop -- the Etsy Pattern platform is exactly what they've been waiting for. It's a website builder that helps Etsy sellers to sell their custom goods on their own turf.
Instead of embarking on what can seem like the arduous task of creating their own site from scratch, the Etsy Pattern platform can be set up within minutes. People simply choose from five existing themes. Once set up, Etsy automatically imports your content and inventory from your store, and will keep everything synced up for ease and efficiency. It is essentially a "two shops in one" solution.
Instead of embarking on what can seem like the arduous task of creating their own site from scratch, the Etsy Pattern platform can be set up within minutes. People simply choose from five existing themes. Once set up, Etsy automatically imports your content and inventory from your store, and will keep everything synced up for ease and efficiency. It is essentially a "two shops in one" solution.
Trend Themes
1. Custom E-commerce Platforms - The rise of custom e-commerce platforms like Etsy Pattern provides sellers with the opportunity to create their own online shops without the need for extensive web development skills.
2. Streamlined Website Builders - Website building platforms like Etsy Pattern offer intuitive and user-friendly interfaces that allow sellers to quickly set up their own websites with minimal effort.
3. Synced Inventory Management - The integration of inventory syncing features in platforms like Etsy Pattern enables sellers to seamlessly manage their product catalog across multiple sales channels.
Industry Implications
1. E-commerce - The e-commerce industry can benefit from the growth of custom website builders as it allows sellers to establish their own online shops, driving competition and innovation.
2. Craft and Design - The craft and design industry can leverage platforms like Etsy Pattern to expand their reach and gain more control over their online presence, leading to increased sales and brand visibility.
3. Web Development - The web development industry may need to adapt as more individuals and businesses turn to user-friendly website builders, creating opportunities for specialized services and solutions.
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