The Versatile Estimote Stickers Connect Everyday Objects to Smartphones
Alyson Wyers — September 19, 2014 — Business
References: estimote & springwise
These beacon-enabling Estimote stickers work similarly to wearable technology without actually being attached to humans. The small adhesive beacons connect everyday items to smartphones. While beacon technology is already revolutionizing retail and the way people get around crowded places like airports, this micro application is a huge step forward for the internet of things.
The Estimote stickers, although their small size may be deceiving, all contain an accelerator and temperature sensor in addition to Bluetooth technology and a processor. The sensors have a clear commercial use, from payment options to special offer notifications, but they can also be used as simple tracking devices for consumer use. The 'nearable' beacons can be used to identify lost items, for example, or sense the presence of family members not unlike wearable trackers.
The Estimote stickers, although their small size may be deceiving, all contain an accelerator and temperature sensor in addition to Bluetooth technology and a processor. The sensors have a clear commercial use, from payment options to special offer notifications, but they can also be used as simple tracking devices for consumer use. The 'nearable' beacons can be used to identify lost items, for example, or sense the presence of family members not unlike wearable trackers.
Trend Themes
1. Wearable Adhesive Technology - This trend presents disruptive innovation opportunities in the fields of healthcare and personal security, as wearable adhesive technology could be used for monitoring patients and tracking valuable assets.
2. Internet of Things (iot) - The application of these Estimote stickers represents a disruptive innovation opportunity for the IoT industry, allowing for seamless connectivity between everyday objects and smartphones.
3. Micro Beacon Technology - The development of micro-sized Estimote stickers opens up disruptive innovation opportunities in retail and marketing industries, as these beacons can enable personalized notifications and targeted advertising.
Industry Implications
1. Healthcare - Wearable adhesive technology can disrupt the healthcare industry by enabling remote patient monitoring, accurate tracking of medication adherence, and efficient asset management.
2. Security and Tracking - The application of wearable adhesive beacons in personal security and tracking presents disruptive innovation opportunities for asset protection, lost item recovery, and even family member tracking for safety purposes.
3. Retail and Marketing - Micro beacon technology has the potential to disrupt the retail and marketing industries by enabling personalized product recommendations, targeted advertising, and seamless in-store navigation.
6.3
Score
Popularity
Activity
Freshness
