Runtime is a eSports Nutrition Company That Supports Peak Player Performance
Justin Lam — March 28, 2018 — Tech
References: runtime.gg & esportsinsider
eSports nutrition company Runtime has recently announced its seven-digit seed round and now plans for greater expansion into the relatively new market. The latest seed round was led by Everblue Management and saw participation from BITKRAFT Esports Ventures, Döhler Ventures, Food Angels Germany and angel investors. Runtime hopes to use this latest funding to expand operations, grow marketing and sponsorship efforts and further extend its range of products.
The nutrition company is currently focused on solutions for esports players and influencers and has tailored its products to the fit the extensive needs of gamers. Each product released by the company contains high-performance ingredients, including isomaltulose, branched chain amino acids, proteins and nootropics. Each of these ingredients were carefully selected to help athletes achieve peak physical and mental performance without leading to a sugar rush or fast crash.
The nutrition company is currently focused on solutions for esports players and influencers and has tailored its products to the fit the extensive needs of gamers. Each product released by the company contains high-performance ingredients, including isomaltulose, branched chain amino acids, proteins and nootropics. Each of these ingredients were carefully selected to help athletes achieve peak physical and mental performance without leading to a sugar rush or fast crash.
Trend Themes
1. Esports Nutrition - Opportunity for developing and marketing specialized nutritional products targeting esports players and influencers.
2. Peak Performance Ingredients - Growth potential in creating and supplying high-performance ingredients, such as isomaltulose, branched chain amino acids, proteins, and nootropics, to support physical and mental performance.
3. Expansion in Esports Market - Opportunity for companies to expand operations and marketing efforts to cater to the rapidly growing eSports market.
Industry Implications
1. Nutritional Supplements - Disruptive innovation opportunity for the nutritional supplement industry to develop and market products specifically designed for esports athletes.
2. Food and Beverage - Growth potential in the food and beverage industry to create and offer energy-boosting and performance-enhancing products targeting gamers and esports enthusiasts.
3. Esports and Gaming - Opportunity for companies to tap into the expanding esports and gaming industry by providing specialized products and services tailored for athletes and influencers.
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