adidas' Equipment Running Support 93 Has a Colorful New Look
Malika Renee Butss — August 24, 2015 — Fashion
References: afew-store & hypebeast
The adidas Equipment Running Support 93 has undergone various makeovers since its first release. Now, for the summer season, the brand released a color-blocked version of the popular sneaker that is impossible to ignore.
The Equipment Running Support 93 'Color-Blocking' sneaker has been redone in a bold colorway consisting of blue, neon yellow, red and white. These eccentric colors decorate the synthetic upper and give the shoe an ultimate cool appeal. Though the Equipment Running Support 93 silhouette remains unchanged, these sneakers have been given heavy cushioning and increased support. The black rubber sole provides enhanced traction for the road, making these sneakers stylish and durable.
In addition to the colorful synthetic upper, the EVA midsole on is also created in a color-blocking colorway.
The Equipment Running Support 93 'Color-Blocking' sneaker has been redone in a bold colorway consisting of blue, neon yellow, red and white. These eccentric colors decorate the synthetic upper and give the shoe an ultimate cool appeal. Though the Equipment Running Support 93 silhouette remains unchanged, these sneakers have been given heavy cushioning and increased support. The black rubber sole provides enhanced traction for the road, making these sneakers stylish and durable.
In addition to the colorful synthetic upper, the EVA midsole on is also created in a color-blocking colorway.
Trend Themes
1. Color-blocked Sneakers - adidas' color-blocked sneakers offer a vibrant and attention-grabbing look that appeals to consumers seeking bold and unique footwear options.
2. Enhanced Support and Cushioning - The adidas Equipment Running Support 93 'Color-Blocking' sneakers feature heavy cushioning and increased support, providing comfort and stability for consumers who prioritize functionality in their athletic footwear.
3. Bold and Eccentric Colorways - The use of bold and eccentric colorways in the adidas Equipment Running Support 93 'Color-Blocking' sneakers taps into the demand for vibrant and expressive footwear options.
Industry Implications
1. Athletic Footwear - The trend of color-blocked sneakers presents an opportunity for athletic footwear brands to offer unique and stylish options to consumers who seek both performance and fashion in their footwear.
2. Fashion - The bold and eccentric colorways in the adidas Equipment Running Support 93 'Color-Blocking' sneakers align with the demand for vibrant and eye-catching fashion trends, providing an opportunity for fashion brands to incorporate similar designs into their collections.
3. Sports and Outdoor Recreation - The enhanced support and cushioning features in the adidas Equipment Running Support 93 'Color-Blocking' sneakers cater to the needs of athletes and outdoor enthusiasts, offering an opportunity for brands in the sports and outdoor recreation industry to provide footwear options that prioritize performance and comfort.
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