Users Can Pay For Their Drinks Using the Environmentally Friendly Coffee Cup
Alyson Wyers — April 11, 2015 — Eco
References: frankgreen & springwise
This environmentally friendly coffee cup cuts down on waste by being reusable, and is also embedded with smart capabilities, enabling users to pay for their coffee with the cup itself. Based in Australia, product innovators Frank Green designed the ingenious SmartCup.
The eco-conscious mug incorporates smart payment technology. Tech-savvy caffeine consumers simply download the CafePay mobile app, order their coffee as per usual and then pay with just a swipe or tap of their environmentally-friendly coffee cup. The smartphone app also hosts loyalty rewards from participating coffee shops, allows users to pre-pay and even treat friends and colleagues remotely.
The SmartCup comes in a variety of colors and is specially designed to better insulate hot beverages. As if it doesn't get any better, 1% of every online sale is donated to global environmental non-profit Earthwatch.
The eco-conscious mug incorporates smart payment technology. Tech-savvy caffeine consumers simply download the CafePay mobile app, order their coffee as per usual and then pay with just a swipe or tap of their environmentally-friendly coffee cup. The smartphone app also hosts loyalty rewards from participating coffee shops, allows users to pre-pay and even treat friends and colleagues remotely.
The SmartCup comes in a variety of colors and is specially designed to better insulate hot beverages. As if it doesn't get any better, 1% of every online sale is donated to global environmental non-profit Earthwatch.
Trend Themes
1. Reusable Smart Payment Cups - Opportunity for businesses to incorporate smart payment technology into reusable drinkware, reducing waste and enhancing customer convenience.
2. Mobile Payment Apps - Opportunity for app developers to create mobile payment platforms that enable users to make payments using their smartphones or smart devices.
3. Environmentally Conscious Products - Opportunity for businesses to develop and market products that promote environmental sustainability, such as reusable coffee cups with embedded smart capabilities.
Industry Implications
1. Retail and Hospitality - Retailers and coffee shops can explore integrating smart payment technology into their point-of-sale systems to enable customers to make payments using smart cups or mobile apps.
2. Smart Device Technology - Manufacturers and developers of smart devices can collaborate with coffee cup manufacturers to embed payment technology into their products, expanding the capabilities of smart cups.
3. Environmental Non-profits - Non-profit organizations focused on environmental sustainability can leverage partnerships with innovative product companies to promote eco-friendly initiatives and receive donations from product sales.
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