Enso Catamaran by Zack Stephanchick is Ready to Take off
Marissa Brassfield — January 2, 2010 — Autos
If there's anything more badass than a luxury yacht, it's one like the Enso Catamaran by Zack Stephanchick, which looks just like a futuristic spaceship. The 140-foot Wingsailed Enso Catamaran could easily belong to another planet--and actually, I'm not sure that it doesn't.
Check out more shots of the Enso Catamaran above, and keep clicking for the artist's renderings of the project and even more fantastic yachts.
Implications - Despite the recent downturn of the economy, there still is strong market for luxury items. One of the best ways a company can capitalize on this market is by creating an ultra luxury line, one that maintains exclusivity. By appealing to only a small segment of the wealthiest people, the company increases their chances of creating a powerful and long-term relationship with affluent consumers.
Check out more shots of the Enso Catamaran above, and keep clicking for the artist's renderings of the project and even more fantastic yachts.
Implications - Despite the recent downturn of the economy, there still is strong market for luxury items. One of the best ways a company can capitalize on this market is by creating an ultra luxury line, one that maintains exclusivity. By appealing to only a small segment of the wealthiest people, the company increases their chances of creating a powerful and long-term relationship with affluent consumers.
Trend Themes
1. Luxury Yachts - Disruptive innovation opportunity: Develop innovative designs and features that make luxury yachts resemble futuristic spaceships, appealing to a niche market of adventurous and wealthy consumers.
2. Ultra Luxury Market - Disruptive innovation opportunity: Create an ultra luxury line that focuses on exclusivity, targeting a small segment of the wealthiest people to establish strong and long-term relationships with affluent consumers.
3. Futuristic Designs - Disruptive innovation opportunity: Explore futuristic designs and aesthetics for various products, including yachts, to cater to the growing demand for unique and visually striking experiences.
Industry Implications
1. Luxury Yacht Manufacturing - Disruptive innovation opportunity: Integrate advanced technologies and materials to create luxury yachts with futuristic aesthetics, offering a novel and memorable experience to high-end customers.
2. Ultra Luxury Goods - Disruptive innovation opportunity: Develop and market ultra luxury goods that cater to the desires and aspirations of the world's wealthiest individuals, providing unparalleled exclusivity and opulence.
3. Design and Aesthetics - Disruptive innovation opportunity: Focus on innovative design and aesthetics in various industries to meet the evolving preferences of consumers who seek visually captivating and unique experiences.
4.9
Score
Popularity
Activity
Freshness
