TGI Fridays' $10 Endless Appetizers Runs Throughout the Summer
Laura McQuarrie — July 12, 2014 — Lifestyle
References: tgifridays & brandeating
If you've got a big appetite and $10 in your pocket, it's definitely worth a trip to TGI Fridays this summer for its Endless Appetizers promotion. For just $10 per person, the restaurant is offering all-you-can-eat of an appetizer. The TGI Friday menu items that are included in the promotion include things like Loaded Potato Skins, Mozzarella Sticks, Boneless Buffalo Wings and Pan-Seared Pot Stickers, plus a few more options.
Although there are a lot of great appetizers to sample, you'll only be given the same one over and over until you're fully stuffed. The promotion is running all throughout the summer until August 24th, which gives those hungry for apps plenty of time to try out all of the dishes.
Although there are a lot of great appetizers to sample, you'll only be given the same one over and over until you're fully stuffed. The promotion is running all throughout the summer until August 24th, which gives those hungry for apps plenty of time to try out all of the dishes.
Trend Themes
1. All-you-can-eat Promotions - Expanding the all-you-can-eat concept beyond traditional buffet settings to offer endless options for specific menu items or categories.
2. Value-based Pricing - Offering unlimited servings of appetizers at a fixed price to provide value for money and attract price-conscious customers.
3. Limited-time Promotions - Creating a sense of urgency and encouraging repeat visits by running time-limited promotions that incentivize customers to try a variety of appetizers.
Industry Implications
1. Casual Dining - Casual dining restaurants can explore the concept of endless appetizer promotions to attract and retain customers looking for value and variety in their dining experiences.
2. Restaurant Chains - Restaurant chains can leverage all-you-can-eat promotions to differentiate themselves and generate buzz, while also upselling other menu items and increasing customer loyalty.
3. Food and Beverage - Food and beverage companies can partner with restaurants to develop innovative appetizer offerings or create their own all-you-can-eat promotions to tap into the market demand for value-driven dining experiences.
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