Startup Gmelius Provides Email Tracking Among Other Features
Alyson Wyers — September 29, 2017 — Business
This email tracking tool makes email safer and smarter. Based in Switzerland, startup Gmelius is currently in beta and was founded by Florian Bersier.
The new SaaS venture is ideal for sales professionals, as it enables users to track and automate their outgoing communications. The project management platform facilitates collaboration and empowers teams to manage projects right from their inbox. Gmelius is also well-suited for law and financial firms because it can protect privacy by preventing email forgeries using blockchain-powered architecture. The customer relationship management (CRM) tool reminds you to follow-up, lets you schedule emails, create email templates, allows you to add context to your communication by adding notes, integrate to-do lists and even protect yourself by blocking email tracking.
The new SaaS venture is ideal for sales professionals, as it enables users to track and automate their outgoing communications. The project management platform facilitates collaboration and empowers teams to manage projects right from their inbox. Gmelius is also well-suited for law and financial firms because it can protect privacy by preventing email forgeries using blockchain-powered architecture. The customer relationship management (CRM) tool reminds you to follow-up, lets you schedule emails, create email templates, allows you to add context to your communication by adding notes, integrate to-do lists and even protect yourself by blocking email tracking.
Trend Themes
1. Email Tracking Automation - There is a potential for disruptive innovation in developing software or platforms that can automate email tracking, enabling sales professionals to monitor and analyze their customer interactions more effectively.
2. Blockchain-powered Email Security - The integration of blockchain technology in email platforms could provide a more secure form of communication, particularly for law and financial firms by preventing email forgeries and fraudulent activities.
3. Inbox-based Project Management - Developing platforms that enable project management within an email interface could revolutionize team collaboration and productivity by bringing all communication and project updates in one place.
Industry Implications
1. Sales - Sales professionals could take advantage of email tracking automation to enhance their customer relationship management processes, leading to better lead conversion and revenue generation.
2. Law and Financial Services - The integration of blockchain technology in email platforms could provide a more secure form of communication, especially for law and financial firms where data privacy and security are crucial for their operations.
3. Project Management - Inbox-based project management tools could be beneficial for teams handling multiple projects by providing them with a more efficient way to communicate and collaborate on different tasks through a single platform.
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