The Boomtrain Editor Lets Marketers Deploy Custom Campaigns
Michael Hemsworth — March 22, 2016 — Marketing
References: boomtrain & marketingland
When it comes to email marketing software, users traditionally require a developer to properly deploy a campaign, but the Boomtrain Editor looks to change this.
Designed to allow marketers to deploy a campaign of any size easily, the Boomtrain Editor ensures that each person receives a message tailored to them. This comes as more brands look to take advantage of big data that's at their fingertips yet remains a bit of a mystery on how to properly utilize.
Users simply need to import their existing template and the Boomtrain Editor will do the rest. The email marketing software launched this new functionality to make each message seem more attune to subscribers' interests. As consumers crave more customization, this kind of solution will likely become of paramount importance to marketers.
Designed to allow marketers to deploy a campaign of any size easily, the Boomtrain Editor ensures that each person receives a message tailored to them. This comes as more brands look to take advantage of big data that's at their fingertips yet remains a bit of a mystery on how to properly utilize.
Users simply need to import their existing template and the Boomtrain Editor will do the rest. The email marketing software launched this new functionality to make each message seem more attune to subscribers' interests. As consumers crave more customization, this kind of solution will likely become of paramount importance to marketers.
Trend Themes
1. Personalized Email Marketing - The Boomtrain Editor enables marketers to easily deploy personalized email campaigns, tapping into the growing demand for customization in email marketing.
2. Big Data Utilization - With brands seeking to harness the power of big data, the Boomtrain Editor offers a solution to leverage valuable consumer insights in email marketing campaigns.
3. Simplified Campaign Deployment - Traditional email marketing software requires developers, but the Boomtrain Editor disrupts the industry by providing marketers with a user-friendly platform for campaign deployment.
Industry Implications
1. Email Marketing Software - The Boomtrain Editor revolutionizes the email marketing software industry by offering a more accessible and efficient solution for marketers.
2. Data Analytics - The boom in big data utilization creates opportunities for data analytics companies to partner with email marketing software providers like Boomtrain.
3. Marketing Technology - The advancements in email marketing software, such as the Boomtrain Editor, are driving innovation in the marketing technology industry, making it easier for marketers to reach their target audience effectively.
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