Ekster Launches Limited Edition Cardholder Collection
Niko Pajkovic — September 28, 2021 — Fashion
Ekster, a tech brand known for its innovative trackable smart wallets, has released a new limited-edition collection of high-tech cardholders. The new collection is comprised of two iterations, the 'Aluminum Cardholder' and the 'Carbon Fiber Cardholder.'
According to the company, the 'Aluminum Cardholder' is made from the same material used on NASA spaceships, while the 'Carbon Fiber Cardholder' boasts a super lightweight design that is 10 times stronger than steel. Both units come equipped with a one-button card release feature and are trackable via Ekster's solar-powered tracking system, which is compatible with a variety of apps including Alexa, Google Home, and Apple AirTag.
“Our design team often looks to military and aerospace engineers for new materials to experiment with," explains Eskter's founder Olivier Momma, referencing the high-grade material used to craft the newly released cardholders.
Image Credit: Esker
According to the company, the 'Aluminum Cardholder' is made from the same material used on NASA spaceships, while the 'Carbon Fiber Cardholder' boasts a super lightweight design that is 10 times stronger than steel. Both units come equipped with a one-button card release feature and are trackable via Ekster's solar-powered tracking system, which is compatible with a variety of apps including Alexa, Google Home, and Apple AirTag.
“Our design team often looks to military and aerospace engineers for new materials to experiment with," explains Eskter's founder Olivier Momma, referencing the high-grade material used to craft the newly released cardholders.
Image Credit: Esker
Trend Themes
1. High-tech Cardholders - Opportunity for the development of new materials and features in everyday items like wallets and cardholders.
2. Trackable Accessories - Innovation in the development of smart and sustainable tracking technology for everyday accessories.
3. Incorporation of Aerospace Materials - Opportunity to incorporate high-grade materials used in aerospace engineering into everyday products like cardholders.
Industry Implications
1. Fashion Accessories - Fashion accessory brands can explore integrating tracking technology and aerospace materials into their products to appeal to a tech-savvy consumer base.
2. Consumer Electronics - Consumer electronics companies can explore developing sustainable tracking systems that can be integrated into a variety of everyday accessories for seamless and convenient use.
3. Aerospace and Defense - Companies in the aerospace and defense industry could explore the possibility of integrating high-grade materials into everyday consumer products to introduce a new market for their technology.
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