Mexico City to Implement Earthquake Warning Via Social Media
Jaime Neely — May 11, 2011 — World
Mexico City recently announced its plans to implement earthquake warnings via social media websites including Twitter and Facebook. The current warning methods have proved inefficient as not everyone is close enough to hear the sirens or tuned in to hear a radio warning.
The earthquake warning via social media is planned to launch by September 19 -- an important day for Mexico City residents as it marks the 26th anniversary of an earthquake that took the lives of 10,000 Mexico city residents. Social media not only connects people from all around the world, but now helps protect them as well.
Other countries plagued with the terror of natural disasters have also used social media to alert residents of an approaching storm. Japan recently used Twitter to notify American residents of tsunami arrival times to U.S. shores after they had been hit.
The earthquake warning via social media is planned to launch by September 19 -- an important day for Mexico City residents as it marks the 26th anniversary of an earthquake that took the lives of 10,000 Mexico city residents. Social media not only connects people from all around the world, but now helps protect them as well.
Other countries plagued with the terror of natural disasters have also used social media to alert residents of an approaching storm. Japan recently used Twitter to notify American residents of tsunami arrival times to U.S. shores after they had been hit.
Trend Themes
1. Earthquake Warning - Implementing earthquake warnings via social media provides an opportunity for disruptive innovation in disaster preparedness and public safety.
2. Social Media Alerts - Using social media platforms like Twitter and Facebook for disaster alerts opens up possibilities for innovation in real-time information dissemination during emergencies.
3. Global Disaster Communication - The use of social media in disaster warnings enables global communication and collaboration, creating opportunities for disruptive innovation in international disaster response efforts.
Industry Implications
1. Emergency Management - The implementation of earthquake warnings via social media presents disruptive innovation opportunities for the emergency management industry to improve response systems and communication strategies.
2. Social Media Platforms - Social media platforms like Twitter and Facebook can seize the disruptive innovation opportunity of providing real-time disaster alerts, enhancing their services and increasing user engagement during emergencies.
3. International Aid and Relief - The use of social media in global disaster communication creates potential disruptive innovation opportunities for the international aid and relief industry to streamline coordination and improve disaster response worldwide.
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