Dylan Mulvaney Creates Vibrant Text for Manhattan Magazine
Rachel — July 18, 2009 — Art & Design
References: dmulvaney & worldfamousdesignjunkies
Dylan Mulvaney wanted to help make sure the inaugural issue of Manhattan Magazine was a stand out, so he created a 3D city text that definitely pops.
The typography by Dylan Mulvaney for Manhattan Magazine features 3D images of Manhattan throughout the text, so not only do they serve as typography, but as a view of the city the reader is learning about. A brilliant combination of cool typography and city views!
Implications - The recent influx in 3D technology made available to mainstream audiences has created the desire from consumers for items that incorporate this new phenomenon. Companies can attract potential customers by applying the new technology to more traditional forms, such as print advertising. The dual-functionality of a 3D city map will appeal to buyers looking for a customized learning experience.
The typography by Dylan Mulvaney for Manhattan Magazine features 3D images of Manhattan throughout the text, so not only do they serve as typography, but as a view of the city the reader is learning about. A brilliant combination of cool typography and city views!
Implications - The recent influx in 3D technology made available to mainstream audiences has created the desire from consumers for items that incorporate this new phenomenon. Companies can attract potential customers by applying the new technology to more traditional forms, such as print advertising. The dual-functionality of a 3D city map will appeal to buyers looking for a customized learning experience.
Trend Themes
1. 3D Typography - The use of 3D technology in typography design that doubles as a view of a city is on the rise in marketing and print media.
2. Interactive Print Advertising - Brands can leverage 3D technology in print advertising and create an immersive experience for customers.
3. Visual Storytelling - The use of 3D typography can appeal to readers interested in combining traditional storytelling with visual learning experiences.
Industry Implications
1. Marketing - Marketing agencies can use 3D typography to create interactive print advertising campaigns for clients in various industries.
2. Publishing - Publishers can use 3D typography to enhance visual storytelling in print media and attract readers interested in immersive learning experiences.
3. Education - Educators can use 3D typography to create customized learning experiences that combine traditional teaching methods with interactive visuals.
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