norda Unveils Its Latest Ultra High-Tech Fabricated 002 Sneakers
Mickey Phoon — April 13, 2023 — Fashion
References: nordarun
Montreal-based brand norda has revealed its latest durable trail-ready sneakers called the 002. The brand labels the sneakers as the "world's most responsive trail running shoe." Previously, the 001 sneakers already contained ultra high-tech fabrication, and now the 002 sneakers have new upgrades in their material and construction.
The 002 sneakers come in two color choices: white uppers with black midsoles and soles or black uppers with white midsoles and soles. Both color choices have a three downward-facing lines design and norda's logo branding on the uppers. The sneakers feature an upper made from bio-based Dyneema fabric, a synthetic textile twice as strong as Kevlar but only weighs half. The midsole has a lower stack height for an improved ground feel and stability. The sneakers have a Vibram SLE midsole and sole for extra traction. There is also extra padding around the sneakers' collar for comfort. The sneakers are available for purchase for $295.
Image Credit: norda
The 002 sneakers come in two color choices: white uppers with black midsoles and soles or black uppers with white midsoles and soles. Both color choices have a three downward-facing lines design and norda's logo branding on the uppers. The sneakers feature an upper made from bio-based Dyneema fabric, a synthetic textile twice as strong as Kevlar but only weighs half. The midsole has a lower stack height for an improved ground feel and stability. The sneakers have a Vibram SLE midsole and sole for extra traction. There is also extra padding around the sneakers' collar for comfort. The sneakers are available for purchase for $295.
Image Credit: norda
Trend Themes
1. Durable Trail-ready Sneakers - norda's innovative trail-ready sneaker design that features bio-based Dyneema fabric and Vibram SLE sole for added durability
2. Ultra High-tech Fabrication for Footwear - the use of high-tech fabrication in the creation of norda's 001 and 002 sneakers for better performance
3. Sustainability in Footwear - norda's use of bio-based Dyneema fabric in their 002 sneakers as a more sustainable option
Industry Implications
1. Footwear - norda's trail-ready sneakers with their use of high-tech fabrication and durable materials can disrupt the footwear industry
2. Outdoor Sports - the durable and trail-ready design of norda's 002 sneakers can offer an edge to outdoor sports enthusiasts
3. Athletic Performance Wear - norda's 002 sneakers' high-tech fabrication, design and elements such as the Vibram SLE midsole and sole can offer an innovative edge in athletic performance wear
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