Dry Steppers Keeps Sneakers Fresh and Dry in the Rain
Mary Van Puymbroeck — June 1, 2017 — Fashion
References: drysteppers & highsnobiety
Veteran sneaker designer Rich Franklin has created 'Dry Steppers,' a product that will keep your sneakers clean and dry while still looking cool.
After seeing people walking in the rain with plastic bags tied around their ankles to protect their sneakers, he decided there should be a product for sneaker lovers to keep their prized possessions fresh in poor weather. Franklin has designed sneakers for high-profile celebrities such as Beyonce and Jay-Z, making him a heavyweight in the industry. Subsequently, he released Dry Steppers.
These shoe sheaths feature a no-slip sole and are water and snow-resistant. A draw-string and zipper keeps water from entering the bag while allowing enough space to get the sneaker on and off. Available in four varieties (printed with either Yeezy 350 V2's, a Yeezy 750's, Jordan 11's, or clear), these sneaker bags are highly functional and portable.
After seeing people walking in the rain with plastic bags tied around their ankles to protect their sneakers, he decided there should be a product for sneaker lovers to keep their prized possessions fresh in poor weather. Franklin has designed sneakers for high-profile celebrities such as Beyonce and Jay-Z, making him a heavyweight in the industry. Subsequently, he released Dry Steppers.
These shoe sheaths feature a no-slip sole and are water and snow-resistant. A draw-string and zipper keeps water from entering the bag while allowing enough space to get the sneaker on and off. Available in four varieties (printed with either Yeezy 350 V2's, a Yeezy 750's, Jordan 11's, or clear), these sneaker bags are highly functional and portable.
Trend Themes
1. Printed Sneaker Bags - Opportunity for manufacturers to create innovative sneaker bags that combine functionality and style.
2. Weather-proof Footwear Accessories - Potential for developing water and snow-resistant shoe sheaths with features like no-slip soles and easy access for shoe removal.
3. Fashionable Protection for Sneakers - Demand for trendy products that offer effective protection for high-end sneakers against rain and snow.
Industry Implications
1. Footwear Accessories - Opportunity for manufacturers to create innovative sneaker bags that combine functionality and style.
2. Sportswear - Potential to develop weather-proof accessories for sports enthusiasts to protect their expensive sneakers during outdoor activities.
3. Fashion - Demand for fashionable products that protect and preserve high-value garments and accessories in adverse weather conditions.
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