Droog Straps
Gabriela Aizcorbe — June 4, 2008 — Art & Design
References: allmodern & gabrielaaizcorbe.blogspot
The Droog Straps offer a new way to store your shoes or bags. NL Architects have created a storage system using rubber bicycle straps. The Droog Straps ($23), which can be mixed and matched in charcoal, red, green and white, easily attach to the wall and allow for storage of various household items. The free form design is appealing and meets a wide diversity of storage demands. Straps are a unique means of reducing clutter while adding colorful accents to walls. It looks cute.
Here's another Droog design:
Here's another Droog design:
Trend Themes
1. Rubber Bicycle Strap Storage - A trend towards using rubber bicycle straps as a versatile storage solution for household items.
2. Free Form Design Elements - A trend towards incorporating free form design elements in household organization products.
3. Colorful Wall Accents - A trend towards using colorful wall accents as a means of reducing clutter in homes.
Industry Implications
1. Home Organization - There is an opportunity for disruptive innovation in the home organization industry by developing products that incorporate the versatile and playful design elements of rubber bicycle straps.
2. Interior Design - The incorporation of colorful wall accents and playful design elements offers opportunities for disruptive innovation in the interior design industry.
3. Sustainable Design - The use of repurposed materials, such as bicycle straps, in household organization products represents an opportunity for disruptive innovation in the sustainable design industry.
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