Dr. Martens Tassel Loafers for Ships Jet Blue are a Different Breed of Docs
Ryan Hinkson — June 5, 2010 — Fashion
References: zozo.jp & highsnobiety
These Dr. Martens Tassel Loafers aren't anything like any Dr. Martens I've seen before. The normally rugged boots have traded in their punk posturing for something a little less mosh pit.
The super-shiny Dr. Martens low-cuts are a special edition for Japanese retailer Ships Jet Blue. I wonder whether the average Dr. Martens customer will dig the Dr. Martens Tassel Loafers or just give 'em the boot.
Implications - Special edition products like these loafers are a smart business opportunity for companies to gain media and consumer attention. Companies that release special edition products will continue to remain innovative with their released products, thereby increasing the likelihood that consumers are attracted to purchase.
The super-shiny Dr. Martens low-cuts are a special edition for Japanese retailer Ships Jet Blue. I wonder whether the average Dr. Martens customer will dig the Dr. Martens Tassel Loafers or just give 'em the boot.
Implications - Special edition products like these loafers are a smart business opportunity for companies to gain media and consumer attention. Companies that release special edition products will continue to remain innovative with their released products, thereby increasing the likelihood that consumers are attracted to purchase.
Trend Themes
1. Special Edition Products - Creating special edition products can effectively attract media and consumer attention.
2. Innovative Releases - Companies that consistently release innovative products have a higher chance of attracting consumer interest.
3. Product Customization - Offering customizable options for products can increase consumer appeal and engagement.
Industry Implications
1. Footwear - The footwear industry can leverage special edition releases and innovative product design to attract customers.
2. Retail - Retail companies can benefit from offering customizable options for products to engage and retain customers.
3. Fashion - The fashion industry can capitalize on the trend of special edition releases to create unique and desirable products.
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