The Shift Racing Agent Double Bypass Helmet Isn't for Vegans
Marissa Brassfield — June 13, 2011 — Autos
References: motorcycle-superstore & foodbeast
The Shift Racing Agent Double Bypass Helmet is a cranium cover that vegans and vegetarians should probably avoid. The polycarbonate helmet is emblazoned with a giant cheeseburger dripping with mayo and ketchup. The top of the rider's head becomes the bun, adding a cheeky yet creative twist to classic motorcyclist protection.
As far as comfort goes, the Double Bypass Helmet boasts removable cheek pads, several air vent channels, a moisture-wicking comfort liner and an EPS inner shell. It exceeds the safety standards put forth by the Department of Transportation and Snell, a nonprofit organization that researches and tests helmet safety.
While the burger-covered Double Bypass Helmet won't add a calorie to your daily intake, it may inspire you to head to the local burger joint on your next pit stop.
As far as comfort goes, the Double Bypass Helmet boasts removable cheek pads, several air vent channels, a moisture-wicking comfort liner and an EPS inner shell. It exceeds the safety standards put forth by the Department of Transportation and Snell, a nonprofit organization that researches and tests helmet safety.
While the burger-covered Double Bypass Helmet won't add a calorie to your daily intake, it may inspire you to head to the local burger joint on your next pit stop.
Trend Themes
1. Vegan-offending Fashion - Disruptive innovation opportunity: Designing fashionable and edgy products that appeal to non-vegan or non-vegetarian audiences.
2. Creative Twist on Protection - Disruptive innovation opportunity: Incorporating unconventional and creative design elements into safety gear to attract consumers who seek unique and eye-catching products.
3. Humorous Helmet Designs - Disruptive innovation opportunity: Developing humorous helmet designs that allow riders to express their personality and sense of humor while prioritizing safety.
Industry Implications
1. Motorcycle Gear - Disruptive innovation opportunity: Introducing innovative and attention-grabbing helmet designs to capture the interest of motorcycle enthusiasts.
2. Fashion and Apparel - Disruptive innovation opportunity: Collaborating with designers to create bold and unconventional fashion items that blur the lines between fashion and safety gear.
3. Food and Beverage - Disruptive innovation opportunity: Partnering with food and beverage brands to create unique merchandise that combines the worlds of food and fashion, appealing to fans of both industries.
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