This Double Beer Carrier is Resourceful in Both Material and Function
Amelia Roblin — February 23, 2015 — Eco
References: behance.net & thedieline
Those with low alcohol tolerances will be particularly drawn to this concept of a double beer carrier. When all that you want is to bring one bottle each to a buddy's house, this portable sleeve would keep you from buying a six-pack unnecessarily. Made from durable brown card paper, the basic tote wraps around just two vessels, holding them together securely and providing you with a handy two-finger handle.
Jean-Michel Mercier was thinking about more than thirst and ergonomics when he came up with the Duo Beer Carrier: he was considering the impact of his packaging design on the environment. This sensitivity influenced the decision to leave the glass bottles without labels or ink, and to simply create a paper holder that could be recycled easily, along with the containers. Furthermore, while you're drinking your dark or light drink, you can also divide the two-slot sleeve into a pair of coasters.
Jean-Michel Mercier was thinking about more than thirst and ergonomics when he came up with the Duo Beer Carrier: he was considering the impact of his packaging design on the environment. This sensitivity influenced the decision to leave the glass bottles without labels or ink, and to simply create a paper holder that could be recycled easily, along with the containers. Furthermore, while you're drinking your dark or light drink, you can also divide the two-slot sleeve into a pair of coasters.
Trend Themes
1. Resourceful Packaging - There is an opportunity for companies to create sustainable packaging solutions that serve multiple functions like the Siamese Beverage Sleeves.
2. Minimalist Labeling - There is a trend towards leaving packaging free of ink or labels that add unnecessary waste and focusing on creating durable and recyclable packaging like the Siamese Beverage Sleeves.
3. Convenience Toting - There is a demand for easily portable and convenient carrying solutions like the Siamese Beverage Sleeves that reduce waste by allowing consumers to purchase only what they need.
Industry Implications
1. Packaging - The Siamese Beverage Sleeves represent an opportunity for packaging companies to innovate and create sustainable packaging solutions focused on maximizing utility while minimizing environmental impact.
2. Alcohol - The Siamese Beverage Sleeves highlights an opportunity for companies in the alcohol industry to explore sustainable and functional packaging solutions that cater to the changing needs of consumers for convenience, sustainability, and minimal waste.
3. Hospitality - The Siamese Beverage Sleeves indicate an opportunity for hospitality companies to provide a better customer experience and reduce waste by offering convenient and sustainable beverage carrying solutions for their patrons.
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