LEGO and Frank Lloyd are Building a Future for Tomorrow's Artist
Shelby Lee Walsh — May 20, 2009 — Art & Design
References: prairiemod & franklloydwright.org
LEGO just got a whole lot cooler. They recently paired up with Brickstructures, Inc. to create the Frank Lloyd Wright Collection LEGO Architecture Building Sets!
The sets were created with the modern architect in mind and LEGO is hoping to inspire future generations of not only architects, but engineers, designers and creative minds everywhere.
If you like to build and create, LEGO just made recreating your favorite architectural piece easy enough for a kindergartner.
Implications - Consumers are looking for ways to feel closer to their items. Products that are made with everyday materials appeal to shoppers who want a deeper connection to the purchases they make.
The sets were created with the modern architect in mind and LEGO is hoping to inspire future generations of not only architects, but engineers, designers and creative minds everywhere.
If you like to build and create, LEGO just made recreating your favorite architectural piece easy enough for a kindergartner.
Implications - Consumers are looking for ways to feel closer to their items. Products that are made with everyday materials appeal to shoppers who want a deeper connection to the purchases they make.
Trend Themes
1. DIY Architect Kits - The trend of DIY architect kits is on the rise as consumers seek to feel closer to the items they own.
2. LEGO Architecture Building Sets - The LEGO Architecture Building Sets present a disruptive innovation opportunity for industries seeking to inspire future architects, engineers, designers, and creative minds everywhere.
3. Everyday Materials - Products made with everyday materials are gaining popularity as consumers look for a deeper connection to their purchases.
Industry Implications
1. Toy Industry - The toy industry has an opportunity to capitalize on the trend of DIY architect kits to inspire creativity and innovation in children and adults alike.
2. Education Industry - The education industry can use the LEGO Architecture Building Sets as a tool to inspire future generations of architects, engineers, designers, and creative minds.
3. Retail Industry - The retail industry can take advantage of the trend of products made with everyday materials to connect with consumers who seek a deeper connection to their purchases.
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