Chopard Unveils a Decadent Disney-Inspired Jewerly Line
Ariel Weber — November 15, 2012 — Fashion
References: diary.chopard & psfk
The high end Swiss jewelry and timepiece maker Chopard partnered with Harrods to create an enchanting collection of Disney-inspired jewelry. It is only fitting that Chopard, who is celebrated as 'Jeweller of the Stars,' branched out to create a collection inspired by the wonderful world of Disney.
The sumptuous jewelry line is full of bright and dazzling colors. Each of the ten pieces are made distinctly to embody the look of each Disney princess to complement each of their iconic outfits. The Belle-inspired necklace, which is made of white gold, seamlessly harmonizes with her yellow dress, while Cinderella's blue and pearl drop earrings go perfectly with her blue ball gown.
These pieces will be exclusively available at Harrods department stores for a limited time from November 2nd to the end of December. This line will sure to make any gal feel like a total princess.
The sumptuous jewelry line is full of bright and dazzling colors. Each of the ten pieces are made distinctly to embody the look of each Disney princess to complement each of their iconic outfits. The Belle-inspired necklace, which is made of white gold, seamlessly harmonizes with her yellow dress, while Cinderella's blue and pearl drop earrings go perfectly with her blue ball gown.
These pieces will be exclusively available at Harrods department stores for a limited time from November 2nd to the end of December. This line will sure to make any gal feel like a total princess.
Trend Themes
1. Disney Princess Jewelry - Chopard's collaboration with Harrods to create a line of jewelry inspired by Disney princesses presents opportunities for other luxury jewelry makers to collaborate with entertainment companies.
2. Iconic Outfit-inspired Jewelry - The distinct design of each piece of jewelry to embody the look of each Disney princess presents innovative opportunities for personalized jewelry.
3. Limited-time Exclusives - The release of this limited edition jewelry line presents opportunities for other department stores to collaborate with luxury jewelry makers to create exclusive collections.
Industry Implications
1. Luxury Jewelry - Chopard's collaboration with Disney princesses presents opportunities for other luxury jewelry makers to collaborate with entertainment companies creating unique and innovative lines.
2. Entertainment - Collaborations between luxury jewelry makers and entertainment companies presents opportunities for branded merchandise with high-end products.
3. Department Stores - Collaborations with luxury jewelry makers and exclusive limited-time collections presents opportunities for department stores to increase sales and customer traffic.
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