Disney For ASOS Incorporates Minnie Mouse into Your Wardrobe
Vasiliki Marapas — June 6, 2014 — Fashion
References: marketplace.asos & refinery29
Forget anyone who says that cartoons are exclusively for kids; the new Disney for ASOS collection lets you enjoy Minnie and Mickey Mouse as an adult. It isn't their first time in the fashion world either, having been featured in collections and campaigns for couture heavyweights such as Marc Jacobs and Neil Barrett, among others.
The Disney for ASOS line features several mouse-ear designs, including Ms. Mouse's signature red bow. However, those who want to be a little less traditional in their homage to the chic rodent can try a sweet floral interpretation or a fuzzy pom-pommed version on for size.
Beyond bringing out your inner child, this collection will have you lusting for a trip to Disneyland.
The Disney for ASOS line features several mouse-ear designs, including Ms. Mouse's signature red bow. However, those who want to be a little less traditional in their homage to the chic rodent can try a sweet floral interpretation or a fuzzy pom-pommed version on for size.
Beyond bringing out your inner child, this collection will have you lusting for a trip to Disneyland.
Trend Themes
1. Cartoon-inspired Fashion - The Disney for ASOS collection taps into the trend of incorporating childhood cartoons into adult fashion, offering opportunities for more collaborations between animated characters and high-end brands.
2. Mouse-ear Accessories - The popular mouse-ear designs in the Disney for ASOS line point to a growing trend of incorporating playful and nostalgic elements into accessories, creating potential for other brands to experiment with similar designs.
3. Nostalgic Fashion for Adults - The Disney for ASOS collection highlights the demand for nostalgia-driven fashion among adults, presenting an opportunity for fashion brands to create collections that tap into childhood nostalgia.
Industry Implications
1. Fashion - The Disney for ASOS collection indicates new possibilities for collaborations between fashion brands and iconic animated characters, allowing for disruptive innovation in the fashion industry.
2. Entertainment - The success of the Disney for ASOS collection suggests a market for bringing beloved childhood characters into the adult entertainment industry, opening avenues for disruptive innovation in entertainment experiences and merchandise.
3. Theme Parks - The desire for a trip to Disneyland sparked by the Disney for ASOS collection showcases an opportunity for theme parks to leverage collaborations with fashion brands, providing unique and immersive experiences for visitors.
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