The Diana World Tour Showcases Over 100 Vintage Cameras
Leslie Chen — August 23, 2011 — Fashion
References: microsites.lomography & microsites.lomography
Lovers of Lomography will be running to the Diana World Tour event. Showcasing the mighty plastic camera and all it can do, the event puts on display everything from photography to actual cameras.
The Diana World Tour Event will include photos taken with the Diana as well as one-of-a-kind customized Dianas made by various artists. There will also be over 100 vintage Diana cameras and clones collected through the world travels of Allan Detrich.
With stops in cities like New York, Toronto and Tokyo, the Diana World Tour is definitely one to check out.
Implications - Consumers are looking for more ways to express themselves than ever before. Artistic mediums like photography appeal to shoppers who are interested in having fun with art rather than perfecting it. Focusing on this kind of art could help a company increase its popularity on the market.
The Diana World Tour Event will include photos taken with the Diana as well as one-of-a-kind customized Dianas made by various artists. There will also be over 100 vintage Diana cameras and clones collected through the world travels of Allan Detrich.
With stops in cities like New York, Toronto and Tokyo, the Diana World Tour is definitely one to check out.
Implications - Consumers are looking for more ways to express themselves than ever before. Artistic mediums like photography appeal to shoppers who are interested in having fun with art rather than perfecting it. Focusing on this kind of art could help a company increase its popularity on the market.
Trend Themes
1. Artistic Photography - The rise of interest in Lomography and fun, creative photography provides opportunities for companies to explore artistic mediums and tap into new markets.
2. Vintage Collectibles - The popularity of retro and vintage items, such as the Diana camera, can inspire companies to create new products with a nostalgic twist.
3. Traveling Exhibits - Creating traveling exhibits with unique and interesting collections can attract a wide variety of audiences and generate excitement around niche topics.
Industry Implications
1. Photography - Companies in the photography industry can capitalize on the current trend towards artistic and experimental photography techniques and tools.
2. Vintage Collectibles - Companies that specialize in collecting and selling vintage items can find new opportunities in the growing popularity of nostalgic items like the Diana camera.
3. Museums and Exhibits - Museums and exhibit organizers can create more dynamic and engaging exhibits by featuring traveling collections and themes that cater to niche interests.
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