Too Much Bling?
In what looks like too much Bling, this Mercedes SL was spotted in a recent overseas autoshow. A few months ago, an Audi A8 was made entirely out of Silver for the sheik in Dubai.. Is this something similar? I'd prefer mine in stealth black...
Implications - While many were hit hard by the recession, there is still a luxury class existent in society. This developing trend of blinged-out, luxe products signals towards the fact that businesses that have traditionally aligned themselves to a high income consumer should continue to do so. People still crave extravagance and just because there has been a dip in the economy, it doesn't mean that luxury doesn't live on.
Implications - While many were hit hard by the recession, there is still a luxury class existent in society. This developing trend of blinged-out, luxe products signals towards the fact that businesses that have traditionally aligned themselves to a high income consumer should continue to do so. People still crave extravagance and just because there has been a dip in the economy, it doesn't mean that luxury doesn't live on.
Trend Themes
1. Blinged-out Luxe Products - There is a developing trend of blinged-out, luxe products that signals towards the fact that businesses that have traditionally aligned themselves to a high income consumer should continue to do so.
2. Extravagant Luxury - People still crave extravagance and businesses should take advantage of this, as luxury still lives on despite a dip in the economy.
3. High Income Consumer Market - The existence of a luxury class in society indicates that businesses should focus on targeting high-income consumers for their products and services.
Industry Implications
1. Luxury Goods - Luxury goods industry can tap into the trend of blinged-out, luxe products and cater to the high-income consumer market by offering extravagant and opulent offerings.
2. Automotive - Automotive industry can explore the opportunity of creating customized, high-end luxury vehicles with unique features and materials to cater to the demand for extravagant luxury.
3. Fashion and Accessories - Fashion and accessories industry can capitalize on the desire for blinged-out products by creating high-end, luxurious jewelry, clothing, and accessories.
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