Hermes Celebrates Designer Style with Extravagantly Priced Stationery
Allison Love — May 20, 2010 — Fashion
Iconic brand Hermes, beloved by icons like Grace Kelly and Jackie O, has just unveiled a line of designer origami paper, emblazoned with the company's designer scarf print. The designer origami paper comes with a set of envelopes and also echoes "that of leather clutches Hermes has offered in the past."
The simple yet intricate designs of the paper mirror Hermes' classic stance on elegant, classy but ageless style. If you love Hermes and are dying for the designer origami paper, it'll only cost you $750.
The simple yet intricate designs of the paper mirror Hermes' classic stance on elegant, classy but ageless style. If you love Hermes and are dying for the designer origami paper, it'll only cost you $750.
Trend Themes
1. Designer Stationery - Creating designer versions of everyday stationery products, such as origami paper, offers an opportunity for disruptive innovation in the luxury goods market.
2. Branded Collaborations - Collaborating with renowned designers to create unique stationery items allows for disruptive innovation within the fashion and design industry.
3. Luxury Paper Goods - Expanding the luxury market beyond fashion and accessories by offering high-end paper goods like designer origami paper presents a disruptive innovation opportunity.
Industry Implications
1. Luxury Goods - Integrating designer stationery products into the luxury goods industry can disrupt the market and cater to affluent consumers seeking exclusive and high-quality items.
2. Fashion and Design - Exploring branded collaborations in the fashion and design industry to produce unique stationery items can disrupt traditional product categories and appeal to fashion-forward consumers.
3. Paper and Printing - Expanding the luxury paper goods segment within the paper and printing industry by offering high-priced, exclusive products like designer origami paper presents a disruptive opportunity.
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