'Default' by James May Aims to Simplify Men's Fashion
Michael Hines — June 9, 2011 — Autos
References: autoblog
The recent show for 'Default' by James May is probably the only fashion show that I wish I had front row tickets for. The gearhead and toy fanatic of Top Gear fame debuted his new "clothing line" designed to simplify men's fashion.
'Default' by James May consists primarily of jumpsuits that can be modified if the situation calls for it. The modifications include sleeves that rip away in an instant and a fancy ruffled shirt that can be ripped away in a flash if the fancy party you're at suddenly becomes a bit more casual. May's foray into fashion doesn't seem to be too serious, as the cameras for his show Man Lab were rolling throughout the 'Default' fashion show. Still, May may be onto something here. Those jumpsuits in the video sure do look comfortable.
'Default' by James May consists primarily of jumpsuits that can be modified if the situation calls for it. The modifications include sleeves that rip away in an instant and a fancy ruffled shirt that can be ripped away in a flash if the fancy party you're at suddenly becomes a bit more casual. May's foray into fashion doesn't seem to be too serious, as the cameras for his show Man Lab were rolling throughout the 'Default' fashion show. Still, May may be onto something here. Those jumpsuits in the video sure do look comfortable.
Trend Themes
1. Modifiable Clothing - The trend of modifiable clothing offers opportunities to create versatile and adaptive fashion items.
2. Comfortable Jumpsuits - The trend of comfortable jumpsuits presents opportunities to design stylish yet cozy garments that can be worn for various occasions.
3. Celebrity Fashion Lines - The trend of celebrities launching their own fashion lines opens up opportunities for collaborative and unique clothing collections.
Industry Implications
1. Fashion - The fashion industry can explore disruptive innovation by incorporating modifiable features into their clothing designs.
2. Textile Manufacturing - The textile manufacturing industry can innovate by creating fabrics that offer seamless rip-away features for versatile garment modifications.
3. Film and Television - The film and television industry can tap into the trend of celebrity fashion lines by collaborating with famous personalities to create exclusive clothing collections for their shows.
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