Danielle Buerli Creates Mixed-Media Artwork That Tells Tales
Shelby Lee Walsh — December 23, 2009 — Art & Design
References: collect3d & notcot.org
These Danielle Buerli shots pictures some vintage toys that look anything but cuddly. The old (and odd) toys are used to tell a story to the viewer and work towards "juxtaposing modern technology with classic toymaking tradition."
This mixed-media artwork is truly a feat for any artist to accomplish and Danielle Buerli has mastered it. Take a look above to see some of the highly detailed vintage scenes.
Implications - One of the most effective ways a brand can create lasting interaction with its consumers is through the solicitation of fan-made art, images, or product alterations. By displaying these user-submitted goods on a company website or fanpage, the company shows that it cares about its consumers and has no qualms about sharing consumers enjoying or modifying their products with the rest of the world.
This mixed-media artwork is truly a feat for any artist to accomplish and Danielle Buerli has mastered it. Take a look above to see some of the highly detailed vintage scenes.
Implications - One of the most effective ways a brand can create lasting interaction with its consumers is through the solicitation of fan-made art, images, or product alterations. By displaying these user-submitted goods on a company website or fanpage, the company shows that it cares about its consumers and has no qualms about sharing consumers enjoying or modifying their products with the rest of the world.
Trend Themes
1. Vintage Toy Storytelling - Fusing vintage toys with modern technology presents an opportunity to create unique storytelling experiences
2. Mixed-media Artwork - Incorporating multiple artistic mediums and techniques can lead to stunning and engaging pieces of art
3. User-generated Art - Encouraging and featuring fan-made art and product alterations can strengthen brand-consumer relationships and build brand loyalty
Industry Implications
1. Art and Design - The art and design industry can utilize vintage toy storytelling and mixed-media techniques to create innovative and captivating artwork
2. Toy and Game Industry - The toy and game industry can explore the potential of combining vintage toys with modern technology to create new and exciting gameplay experiences
3. Marketing and Advertising - The marketing and advertising industry can leverage user-generated art to showcase consumer loyalty and drive brand engagement
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