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Sustainable Eye Brush Kits

Clean the Sky - Positive Eco Trends & Breakthroughs

EcoTools' Daily Defined Eye Kit Includes Five Eye Brushes

— December 3, 2019 — Eco
Those in search of a fitting holiday present for the eco-friendly beauty fanatic in their social circle can find the perfect solution with EcoTools Daily Defined Eye Kit.

EcoTools is a beauty brand that provides women with cruelty-free makeup products made from recycled materials. These eco-friendly products are all packaged from "tree-free paper" that is made from cotton and recycled bamboo fibers. The brand also offers detailed tutorials to help users create a beautiful look.

The Daily Defined Eye Kit boasts five unique eye brushes including a large shadow, an angled crease, an accent shadow, a detail liner, and a liner smudge. You can put these tools to good use using the included beauty card looks. Moreover, these brushes all fit inside a convenient storage tray that seamlessly fits into other storage trays and tools across the EcoTools collection.
Trend Themes
1. Eco-friendly Beauty - Disruptive innovation opportunity: Developing new cruelty-free and eco-friendly makeup products made from recycled materials.
2. Sustainable Packaging - Disruptive innovation opportunity: Creating packaging materials from renewable sources like cotton and recycled bamboo fibers.
3. Tutorial-driven Beauty - Disruptive innovation opportunity: Providing detailed tutorials to help users create unique and beautiful makeup looks using specific products and tools.
Industry Implications
1. Beauty - Disruptive innovation opportunity: Incorporating sustainable and eco-friendly practices into the development, production, and packaging of beauty products.
2. Cosmetics - Disruptive innovation opportunity: Designing cruelty-free and eco-friendly makeup products that appeal to conscious consumers seeking sustainable alternatives.
3. Packaging - Disruptive innovation opportunity: Creating innovative and sustainable packaging solutions using renewable materials like cotton and recycled bamboo fibers.
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