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Hip Comfort-Focused Sneakers

Clean the Sky - Positive Eco Trends & Breakthroughs

The Maratown Cushioned Shoes Ensure All-Day Comfort

— February 6, 2017 — Fashion
Shoes designed to be hip are often not very comfortable, so the Maratown cushion shoes are a new example of how comfort and style can be merged. Coming in several style and monochromatic color choices, Maratown shoes offer 1.5-inches of cushioning in the sole that is purported to be at least three-times as much as what you'd find in a traditional sneaker. This makes them inherently comfortable to wear for an entire day without causing aches and pains.

The Maratown cushioned shoes make use of Bouncecell technology that works as a lightweight method to absorb shocks and deter any pain from occurring. The brand purports that 33% of the pressure that is created by traditional shoes is eliminated to ensure they are sneakers that are truly comfortable.
Trend Themes
1. Comfort-focused Sneakers - Opportunity for disruption: Develop sneakers that prioritize both style and comfort for all-day wear.
2. Monochromatic Color Choices - Opportunity for disruption: Create a range of monochromatic color options for sneakers to cater to different style preferences.
3. Bouncecell Technology - Opportunity for disruption: Innovate lightweight shock-absorbing technology for shoes to enhance comfort and alleviate pain.
Industry Implications
1. Footwear - Opportunity for disruption: Introduce comfortable and stylish footwear options to challenge conventional shoe designs.
2. Fashion - Opportunity for disruption: Incorporate comfort-focused sneakers into fashion trends for a practical and trendy footwear choice.
3. Technology - Opportunity for disruption: Apply advanced materials and technologies to develop more comfortable and pain-free shoe solutions.
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