Crackle is an OTT Streaming Service with a Plentiful Media Library
Rebecca Byers — May 20, 2015 — Tech
Perhaps best known for its series 'Comedians Getting Coffee' starring Jerry Seinfeld, Crackle is an over-the-top content service owned by Sony Pictures Entertainment. Content partners of Crackle include FOX Digital, Warner Bros/New Line Cinema, Entertainment One, Mirimax Films and many more.
Televisions series accessible through the Crackle service include Damages, Rescue Me, The Shield and not surprisingly, Seinfeld. Headquartered in California's Culver City, Crackle is available in 22 countries and three languages (English, Spanish and Portuguese).
In addition to 'Comedians Getting Coffee,' original programming featured on Crackle includes a series titled 'Chosen,' and a full-length feature film called 'Extraction.'
With a dynamic combination of quality original content and an enticing roster of classic series and films, Crackle is certainly a major player in the burgeoning over-the-top content market.
Televisions series accessible through the Crackle service include Damages, Rescue Me, The Shield and not surprisingly, Seinfeld. Headquartered in California's Culver City, Crackle is available in 22 countries and three languages (English, Spanish and Portuguese).
In addition to 'Comedians Getting Coffee,' original programming featured on Crackle includes a series titled 'Chosen,' and a full-length feature film called 'Extraction.'
With a dynamic combination of quality original content and an enticing roster of classic series and films, Crackle is certainly a major player in the burgeoning over-the-top content market.
Trend Themes
1. Over-the-top Content Services - There is an opportunity for disruptive innovation in the creation of a new over-the-top content service that focuses on original programming and popular TV shows and films.
2. Emphasis on Original Content - Streaming services can innovate by focusing on producing more original content to differentiate themselves from competitors.
3. Multilingual Streaming Services - Streaming services can cater to diverse markets by offering content in multiple languages and expanding their reach beyond the English-speaking world.
Industry Implications
1. Streaming Services - Streaming services can innovate by producing their own original content and focusing on expanding their reach to new markets.
2. TV and Film Production - TV and film production companies can innovate by partnering with streaming services and expanding beyond traditional broadcast channels.
3. Language Localization Services - Language localization companies can innovate by providing services to streaming companies that are looking to expand into new language markets.
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