iNNBEAUTY PROJECT's Cotton Candy Lip Oil Volumizes and Moisturizes
Riley von Niessen — February 2, 2021 — Fashion
References: innbeautyproject
Non-toxic beauty label iNNBEAUTY PROJECT has expanded its line of plumping lip products with the introduction of its GLAZE #4 Cotton Candy Lip Oil.
The 100 percent vegan and naturally flavored lip oil is made with a plant-derived plumping complex that helps to instantly volumize the lips, and keeps working to provide long-lasting benefits. To get the cotton candy flavor, iNNBEAUTY PROJECT includes sugarcane and stevia in its formula. Other key ingredients include red root and jojoba oil to deeply moisturize chapped lips, as well as fermented pomegranate, which gently exfoliates to get rid of dry skin and leaves lips smooth.
The clear formula can be used on its own to give the lips a sheer gloss, layered for a more impactful look, or applied over a colorful lipstick.
Image Credit: iNNBEAUTY PROJECT
The 100 percent vegan and naturally flavored lip oil is made with a plant-derived plumping complex that helps to instantly volumize the lips, and keeps working to provide long-lasting benefits. To get the cotton candy flavor, iNNBEAUTY PROJECT includes sugarcane and stevia in its formula. Other key ingredients include red root and jojoba oil to deeply moisturize chapped lips, as well as fermented pomegranate, which gently exfoliates to get rid of dry skin and leaves lips smooth.
The clear formula can be used on its own to give the lips a sheer gloss, layered for a more impactful look, or applied over a colorful lipstick.
Image Credit: iNNBEAUTY PROJECT
Trend Themes
1. Plant-derived Plumping Lip Products - Innovative natural beauty companies using plant-derived plumping ingredients are disrupting the traditional lip care market.
2. Vegan and Non-toxic Lip Care - Rising consumer demand for vegan and non-toxic beauty products presents an opportunity for disruptive innovation in the lip care industry.
3. Dual-purpose Lip Products - Lip products that offer both volumizing and moisturizing benefits are a growing trend, creating opportunities for innovative companies to develop multi-functional products.
Industry Implications
1. Natural and Vegan Beauty - Incorporating plant-derived and vegan ingredients in lip care products is a disruptive opportunity for natural and vegan beauty companies.
2. Non-toxic Beauty - Utilizing non-toxic ingredients in lip care is a growing trend that is presenting opportunities for companies in the non-toxic beauty industry.
3. Lip Care - The lip care industry is ripe for disruptive innovation with the rise of demand for dual-purpose, natural, and vegan lip products.
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